Mixcloud unveils tool for live streaming without third-party apps

The service is currently in beta and available on Mixcloud Pro. It lets users go live in a click, eliminating the need to copy stream keys, manage complex settings and run third-party apps like Streamlabs and OBS Studio.

The tool is built on WebRTC technology, a free open-source project that provides web browsers and mobile applications with real-time communication via simple application programming interfaces. The service is apparently faster at streaming and used by Google Meet and Clubhouse. It works with two-way data transfer as opposed to the one-way real-time message protocol (RTMP), which is commonly used by other live-streaming apps.

Mixcloud says that two-way data transfer will enable it to explore other initiatives “around overlays, creator-to-creator collaboration and creator-to-fan interaction”. The company plans to bolster the service with new features in line with its goal to be a “one-stop shop for any DJ, producer or musician that wants to livestream”.

“Ultimately our goal is to build the best product for livestreaming music,” the company said. “This means building a platform that is easy to use and join, that sounds and looks great, that manages copyright on your behalf, and that has interactivity and engagement features baked in.”

Live supports the latest version of Google Chrome but Mixcloud says it cannot guarantee that it will work on other browsers for the time being.