Matkiz Worldwide Entertainment

Matkiz Worldwide Entertainment (MWE) is a Gambian multi-service entertainment company and record label headquartered in Banjul, The Gambia. Founded in 2009 by Ousman Sowe, popularly known by his stage name Matkiz, the organization operates across several sectors, including music production, talent management, event planning, advertising, and marketing.

History
The company was established to serve as a platform for Gambian talent and has since expanded its operations into a diversified conglomerate. Under the leadership of its founder and CEO, Ousman Sowe—who is also a recognized process engineer, model, bodybuilder, musical artist, digital marketer, social media expert, and also an entrepreneur.
MWE has become a significant player in the West African creative industry.

Operations and Services

Matkiz Worldwide Entertainment is organized into several functional divisions:

● Record Label & Talent Management: Focuses on the production and distribution of Afrobeats, Afrofusion, and Dancehall music.

●Event Planning: Involved in the organization of music festivals, corporate galas, and community events in The Gambia.

●Advertising & Marketing: Provides branding, rebranding, and social media management services for local and international clients.

●General Trading: Through its subsidiary interests, the company also engages in the trade of software, hardware, and various general equipment.

Associated Artists
The label primarily manages the musical career of it's founder, Matkiz, whose discography includes the album It's My Time (2020) and singles such as "Cover U," "I'm Sorry," and "Extraordinary" and his latest "Auudi". The company has also been associated with collaborations involving other prominent Gambian artists and international artists.