SIRYUS A.M

SIRYUS A.M (SIRYUS Artist Management) stands as a dynamic talent management agency dedicated to supporting underground and independent musicians. Founded by Chidiebere Ekwedike as part of Siryus Creative Media Ltd, the agency offers a comprehensive suite of services aimed at enhancing the visibility, growth, and success of emerging talent in the music industry. SIRYUS A.M began with a simple belief: African music deserves platforms that truly understand its power. The agency works at that crucial point where talented artists meet genuine opportunity. Unlike traditional music companies, SIRYUS A.M functions as a community dedicated to developing the next generation of African musical voices. As the music and talent management division of Siryus Creative Media Ltd, they identify and support artists who bring fresh perspectives to African music. Artists working with SIRYUS A.M find spaces to create freely and reach new audiences who appreciate their unique approach. The agency provides personalized career planning, tailored marketing strategies, and industry networking opportunities to ensure artists have the tools they need to reach new heights. Their services include digital marketing, PR, content creation, strategic collaborations, and live event management. SIRYUS A.M remains committed to helping artists establish their brand identity and connect meaningfully with audiences.
Their collaborative projects make all the difference. The signature Indiba Project Series has helped artists like Hidaya Morgan discover her distinct sound, while providing Aine Arsene, Chriss D, and Max Prodigy the foundation to build sustainable careers. The first edition of the Indiba Project Series attracted widespread support, including recognition from rap legend Dana Dane, validating the vision for creating platforms that elevate emerging African talent.

What motivates SIRYUS A.M? Finding extraordinary talent in overlooked places. Witnessing an artist connect with their first real audience. Creating music that honors traditions while pushing boundaries.
Beyond management, SIRYUS A.M is passionate about nurturing creativity and fostering authentic artistic expression. The team understands the challenges independent artists face, especially those who lack access to resources and connections that can help them thrive. The agency prides itself on an artist-first approach, actively working to amplify voices that deserve to be heard and helping build sustainable careers in music. Their Acoustic Rwanda and Abditory Sessions projects is intended to bring artists and listeners together in honest, direct ways that strip away industry noise and focus on what matters: the music itself. While much of the industry chases trends, SIRYUS A.M invests in artists with something meaningful to say. They create opportunities, remove obstacles, and champion musicians who deserve recognition. SIRYUS A.M operates as part of the broader mission of Siryus Creative Media Ltd, which also includes initiatives such as Siryus Magazines and Siryus Creative Hub—both aiming to provide opportunities, exposure, and support to independent creatives and the community at large. Their vision is to redefine artist management in Africa by blending creativity with impact and creating an inclusive space where talent can flourish.

SIRYUS A.M is helping write an exciting new chapter for African music, one where independent artists receive support and...