ACCES Conference sessions (2018 programme)
Conference sessions
Thursday 15 November
Opening Night
ACCES 2018 opens with a great line up of activities including a short award ceremony and great performances celebrating authentic Kenyan music.
Friday 16 November
Keynote
Do not miss this much-anticipated opening keynote by one of Kenya’s most treasured music talents Eric Wainana.
Royalty collection – Africa's biggest enemy?
According to CISAC’s 2017 Global Collections Report, royalty collections in Africa are still less than 1% (€67 million) of global collections. With relatively low levels of internet penetration and challenging conditions for copyright holders in some countries, this is a critical time for African creators in terms of earning potential in a rapidly growing digital market. How to unlock that potential and create a fair legal environment for artists? How can African creators promote and protect their rights to ensure they are fairly remunerated in a globalised world? These are some of the questions this panel will attempt to answer.
Music production essentials
This is a highly inspiring workshop targeting both established and aspiring record producers. This session will feature top record producers and engineers who are keen to share their top production secrets on beatmaking, music arrangement, DAWs, plugins, mastering and useful production tools.
Understanding artist management & best practices
This presentation by Rikki Stein aims to draw inspiration from his experience as Fela Kuti’s manager, and to translate his understanding of the artist management space. While sharing the challenges and personal achievements of his career, Stein's presentation will look at the transformation of artist management in an increasingly global and cross-border industry, which has given birth to a generation of 'music entrepreneurs'. How does a manager contribute effectively to the development of an artist? What is key in music carrier development in today's DIY era? To answer these questions and others, Stein will be joined by award-winning Cameroonian musician and entrepreneur Blick Bassy.
The re-emergence of traditional sounds in East African urban music
“The only way young East African musicians will secure a distinctive identity is by embracing traditional music.” – words by prolific Kenyan producer Tabu Osusa. While southern African and West African music is making waves on the international market, various initiatives are striving to cultivate uniquely East African sounds by bridging the gap between digital and analogue as well as traditional music and contemporary sounds. This session will be led by Santuri Safari co-founder Mwalimu Gregg Tendwa, who has been very active in this field.
DJ essentials
ACCES brings in top talent to share knowledge on the art of deejaying and how one can earn a living from it.
Africa's booming streaming economy – opportunities & challenges
Streaming is now the most popular way to consume music globally. The demand for music streaming is also evident in Africa with an increasing number of localised services being launched alongside global players like Spotify, Deezer, Google Play and Apple Music. As smartphone penetration in Africa increases, streaming services give African music more opportunities to find a global audience. This panel will provide a clear picture of the state of the streaming industry in Africa while also identifying opportunities.
Interactive exhibition
ACCES offers a new curated platform to international and local music innovators, to present thier groundbreaking services, products and projects.
Discover. Learn. Support. Collaborate.
David “Tabzy” Tayebwa – Opus Music Corporation (Uganda)
Winner of the ACCES 2018 Interactive Exhibition Competition
This Ugandan company provides first class artist related services, including music publishing, neighbouring rights management, ISRC management, booking and more.
https://www.facebook.com/opusmusic.corporation/
Awa Girard – Deedo (France/Senegal)
Deedo is a free Pan-African music app with over 9 million African and international tracks, highlights, new releases, news and concerts, and new talents to discover!
https://deedo.io/
Minette Lontsie - Africa Lyrics (Cameroon)
Afrika Lyrics is a web and mobile platform providing African music lyrics and translations.
http://www.afrikalyrics.com/
Speed networking
ACCES 2018’s speed networking programme is designed to accelerate exchange between delegates. Our networkers are keenly seeking to explore synergies and to build new partnerships. Delegates will take turns to meet a dynamic group of networkers below. Everyone is welcome to participate!
Showcases
Cette seconde soirée de showcases, accueillie à l'Alliance Francaise, sera consacrée aux talents d'Afrique de l'Ouest et d'Afrique de l'Est.
Saturday 17 November
Music distribution models for Africa
A multitude of options are now available to artists and labels when it comes to global music distribution. What is the distributive value chain and the available online business models for African artists? This presentation will look at today's most successful distribution models, and which of those are most effective on the continent.
Composing for film
ACCES 2018 partners with German institution Media Sound Hamburg on this important session aimed at music producers who are looking to tap into the film industry – one of the most financially rewarding avenues available for composers today. This session will also cover the basics of sound design and music for the gaming industry.
Music education in Africa & Africa in music education
This panel will provide insight into the state of music education on the continent, as well as the opportunities, challenges and best practices associated with this sector. This panel also aims to highlight local and international music education initiatives available to Africans and evaluate the impact of African music in the global curriculum. In addition, the panel will seek to enquire about how to develop a curriculum that allows students to express and develop their musical creativity within their own cultural environments, the teaching tools available at various institutions, how to formalise training and educational efforts, and how to encourage institutional cooperation on the continent and internationally.
How virtual reality (VR) will reshape the music industry
As virtual, augmented and mixed reality become increasingly accessible to consumers, their convergence with music will open the door to new possibilities in the industry. This technology is expected to have a profound effect on the music business and its existing models. Could augmented reality be one of the most important revenue streams for music professionals in the future? How can artists take advantage of this technology? There are many questions still to be answered about this exciting tech space.
Accelerating pan-African collaborations
This session will feature big-name artists who will share their collaborative experiences, challenges and inspirational success stories.
Digital strategies for artists
In order to stay ahead of the curve, any artists interested in reaching out to a wider audience to grow their fan base, drive sales and build loyalty needs to have a good digital strategic approach. This session will cover important aspects including, finding audiences, the right channels, measuring progress and optimising.
ACCES 2019 dates and closing
Vote of thanks and announcement of ACCES 2019 dates and venue.
Speed networking
ACCES 2018’s speed networking programme is designed to accelerate exchange between delegates. Our networkers are keenly seeking to explore synergies and to build new partnerships. Delegates will take turns to meet a dynamic group of networkers. Everyone is welcome to participate!
Interactive exhibition
ACCES offers a new curated platform to international and local music innovators, to present thier groundbreaking services, products and projects.
Discover. Learn. Support. Collaborate.
Ali Dennis – Request Africa
2018 Digital Lab Africa Finalist (Digital Music)
Request Africa provides an accurate and reliable platform for musicians, record labels, music publishers and collecting societies by leveraging on technology to enable establishment of data driven decision making in their key areas of activities. These decisions include royalty management and discovery of new artists.
http://www.request.africa/
Georg Milz – Outhere Records (Germany)
The music label is known for exploring the urban African music scene in countries such as South Africa, Ghana, Kenya and Zanzibar as well as Eritrea and Zambia.
http://outhere.de/
Oumou Sy - Nouakchott Music Action (Mauritania)
Nouakchott Music Action, an association created by young Mauritanian musicians, aims to contribute to the promotion of art and musical culture in Mauritanian society.
https://www.facebook.com/Nouakchott-Music-Action-275696729300729/
Closing night - Showcases
The final ACCES night is not to be missed with a powerful line-up of acts from Nigeria, Kenya and Uganda.
