ONErpm launches Enterprise Solutions and OFFstep
American independent music label and distribution company ONErpm has announced the launch of two new entities: ONErpm Enterprise Solutions and OFFstep. This brings the total number of companies under its umbrella to five.
ONErpm Enterprise Solutions is a software-as-a-service platform that adapts ONErpm’s proprietary content management system (CMS) to cater to the unique needs of record labels and content owners seeking to grow more efficiently. This comprehensive administrative system streamlines digital distribution of music and videos and other essential day-to-day operations, including managing artist marketing campaigns, assigning work tasks to departmental employees and setting up payments, among other activities.
The platform lets companies efficiently scale operations with transparency and has been a transformative factor for ONErpm since the inception of its CMS in 2019. Since then, ONErpm has experienced more than a fourfold increase in revenue and staff.
“We want to partner with like-minded companies that need the technology and tools we have developed and finetuned over the years to take their business to the next level” ONErpm CEO Emmanuel Zunz said. “We see a need for this service, as there are many interesting labels that might struggle to grow in an increasingly competitive environment where having robust tech will give them the competitive edge to succeed.”
OFFstep, on the other hand, is the group’s new DIY offering where independent artists can upload and distribute unlimited releases for as low as $12 per year while retaining 100% of their royalties. At this price point, OFFstep says it offers the most affordable plan of its kind.
ONErpm says it will only partner with artists and labels with whom it has forged relationships, and moving forward, DIY clients will be directed to OFFstep. OFFstep allows upgrades to intermediate and advanced plans with additional features and permissions.
“Migrating ONErpm’s basic distribution service to OFFstep has been a long time coming,” Zunz said. “For years, we have invested in marketing personnel and built a global marketing infrastructure that can render services at scale while tackling the challenges of a constantly evolving digital market.”
With the addition of ONErpm’s publishing division in 2022 and the company’s creative arm, ONErpm Studios, which oversees recording and video production, ONErpm consists of five distinct entities, each with its unique focus and goals but sharing synergies with one another.
Commentaires
s'identifier or register to post comments