NEFCISA
NEFCISA

The Music In Africa Foundation (MIAF) is proud of its partnership with the Industrial Development Corporation (IDC) as a Strategic Implementing Partner (SIP) for its Social Employment Fund (SEF). Through this collaboration, MIAF is running a national programme that is creating jobs, addressing skills gaps, and strengthening South Africa's creative industries — in line with the SEF's overarching goal to generate work for the common good and build community value through employment, social contribution, and inclusive economic participation. Operating under the banner NEFCISA (National Employment Facility for Creative Industries in South Africa), the initiative is recruiting and training participants, matching them with host organisations, and has already placed 1 500 workers across the country — surpassing its original target of 1 000. NEFCISA is delivered through a network of 20 host organisations spanning five provinces, who are actively hosting participants and contributing to work for the common good across South Africa's creative and cultural industries. Key Objectives: Support employment and entrepreneurship in the creative industries. Offer skills development and training programmes. Foster partnerships between public and private creative sectors. Promote South African creativity at both provincial and national levels Foster community development through social contribution.

ACCES
ACCES

ACCES Conference and Showcase Festival is Africa's leading music industry gathering, bringing together the people shaping the future of the continent's music business. Artists, entrepreneurs, executives, investors, policymakers and cultural leaders from across Africa and around the world come to ACCES to build partnerships, exchange ideas, discover talent and create new business opportunities. Since its launch in 2017, ACCES has become the continent's premier platform for professional exchange and music market development. Combining a high-level conference with a curated showcase festival, networking, exhibitions and industry programmes, ACCES offers a unique space where creativity meets business and where African music connects with the global industry.

Gender@Work
Gender@Work

Music In Africa Gender @ Work is a three-year training programme aimed at upskilling and increasing the participation of female professionals in the African music sector. Launched by the Music In Africa Foundation (MIAF) in April 2019, the programme is connected to the MIAF’s ACCES music conference – a pan-African event held in a different African country every year. This connection enables the programme to reach new participants in a different African country every year. The programme marks the beginning of a more concerted effort by the Foundation to support the participation and inclusion of women in all facets of its programmes and the music sector in Africa as a whole. Over the three years, the programme will aim to address gender imbalances in the sector through training, lobbying, facilitating knowledge exchange and dialogues that foster the interest of women. The broader objectives of the programme are to: Provide industry training for women on critical music industry skills, focusing on: Stage management Electronic music production and recording Music business management Technical knowledge Provide an opportunity for both professional and aspiring women to benefit from the Music In Africa network and its broad range of activities in 2019, 2020 and 2021. Provide a solution-based platform in the form of a round table at ACCES with a view to identify challenges, discuss opportunities and lobby for the interests of female practitioners. Offer participants the opportunity to benefit from programmes offered by MIAF’s partners. Increase access to educational materials. Integrate participants in the broader ACCES programme to maximise experience and exposure to the industry. Record and present training materials on the www.musicinafrica.net, including but not limited to tutorials, templates and other best-practice materials. Communicate women-based themes that support the initiatives and messages of the programme. MAIN TRAINING ACTIVITIES Training in first country (Ghana): In the first year, participants will be trained on all aspects of stage management by a team of experienced stage managers from 10 to 17 November 2019. The programme will offer robust classroom training as well as practical, hands-on training in which participants will also be given the opportunity to manage various aspects of the ACCES performance programme. Training in second country: The second training iteration will take place at ACCES 2020 when the programme will diversify its course to include music production lessons and training on other music business topics. A round-table platform will also be introduced to coincide with the ACCES programme. Training in third country: The third training iteration will take place at ACCES 2021 in a different country, offering an advanced course. HOW DO YOU GET INVOLVED?  As a participant, facilitator or trainer: The programme enrolls up to 12 trainees every year. All opportunities are advertised publicly on this website, and will be added to this page. Please keep checking this page for new calls (below under UPDATES & CURRENT OPPORTUNITIES). As a partner Please contact Claire Metais at [email protected]. APPLY The call for applications for 2020 will be announced soon. The Music In Africa Gender @ Work programme is made possible with the support of the Prince Claus Fund, Siemens Stiftung and Goethe-Institut.

Sound Connects Fund
Sound Connects Fund

For cultural and creative practitioners and organisations operating in southern Africa, access to funding remains a major challenge. The COVID-19 pandemic has also had a massive impact on government policy, spending and the economy in general, and has seen spending on culture being moved further down the list of priorities. Further, the cultural and creative industries repeatedly cite four main areas where investment is needed for growth, which are increased visibility, mobility including access to new markets, finance and support structures.

Instrument Building And Repair Project
Instrument Building And Repair Project

Experience the Vibrations African Instruments Exhibition online in 3D

Features

Stupid Songs: How Bez and Cobhams predicted One Corner and Penalty

10 Oct 2017 - 08:47

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“Somebody stepped into the studio and said he wanted to do a stupid song because Nigerians really like stupid songs.”

Bez and Cobhams Asuquo used songs from the Nigerian childhood on 'That Stupid Song'. Photo: BN, Facebook

That was Bez speaking to an interviewer in 2013, in response to a question about his 2011 single ‘That Stupid Song’.

He continued: “Cobhams was like: ‘Ha, which kind of stupid do you want to do now?’ Then, he started thinking in a more creative way and the guy said: ‘No, I don’t want all those oyinbo kind of songs. I want a proper stupid song.’ At that moment, the idea came to Cobhams to create a song that was a mixture of different songs that we sang back in the day.”

‘That Stupid Song’ became a hit, perhaps the biggest of Bez’s career. Just under a half-decade later, two songs in that mould are causing quite a ripple across West Africa. But where Bez and Cobhams were somewhat condescending to their source material and fellow citizens, the singers of these other songs appear committed.

In December last year, Fuji pop artist Small Doctor released the song by which he would almost certainly be remembered by. ‘Penalty’ started small, becoming a hit on the streets, then, months later, wending its way to nearly everyone’s playlist in Lagos. It crossed the city’s famed Island-Mainland divide, becoming as likely to be played on the stereo of a rickety danfo as at a shindig hosted by an upscale hangout spot in Victoria Island.

Over in Ghana, a similar thing happened. Social media users were surprised to see videos with people ostensibly busy at some task and then abandoning those tasks for some frenetic humping when a particular song comes on. The One Corner videos had become popular before many realised the ridiculousness was a dance move to a song made by a previously unknown artist named Pataapa. Like Small Doctor, Pataapa had some regional fame before the big hit. Like ‘Penalty’, ‘One Corner’ was met curiosity, condemnation and, finally, acceptance.

Some of the condemnation remains in both cases—but the success, in terms of popularity, of either song is no longer in doubt. The success of ‘Penalty’ led Small Doctor’s team to release a colourful video for the song several months after its release. For its part, ‘One Corner’ has swept Ghana, earning Pataapa a spot across media platforms and a performance at the album launch for Sarkodie’s The Highest. Videos showing Nigerian acts Reekado Banks and Falz listening to ‘One Corner’ have turned up online, with the former going at it with a chair. Other celebrities have joined in, and Pataapa is reportedly getting ready for international concerts.

‘Penalty’ has no real meaning. Writing for this platform, Kayode Faniyi called the song “a hot mess, a dunghill…an absurdity”. The song makes no claim to depth. From saying someone has conjured a throw-in out of a penalty, a football metaphor, Small Doctor goes through lines taken from old juju songs and the soundtrack of a TV show. When he takes a song from the childhood of a generation of Nigerians he proves what one might, with the benefit of hindsight, call the Bez-Cobhams theory: A truly stupid song should employ childhood songs.

Pataapa does that and more. His ‘One Corner’ is just as meaningless as 'Penalty', consisting of all sorts of things stapled by drums on the chorus. As he has said, “I create my own French”—a sentiment close in spirit to Small Doctor’s claim that anything can be put into a song.

“The lyrics consist of mostly rhymes we sang as kids,” music journalist Gabriel Myers Hansen says of Pataapa's hit, “including what to do when you come upon a traffic light. Therefore, he says absolutely nothing.” People dancing to both songs at concerts and on the streets do not care for meaning. As Faniyi says the “audience seems preoccupied with dance, which means sound is primary”.

That preoccupation is a major feature of certain strains of pop music, a genre so democratic that popularity—not edification, not cleverness and certainly not art—is its target. Add the suggestion of sex to danceability and you might arrive at the source of the appeal of ‘One Corner’.

The relationship between familiarity and pop music success is one plausible reason these songs have become hits and further confirmation of Cobhams’ ‘stupid method’ all those years ago.

In Song Machine, John Seabrook’s 2015 book on the music industry, the writer quotes Guy Zapoleon, a US radio consultant: “There's an old adage that you can only do research on people who are already familiar with the song.”

“Zapoleon, “ writes Seabrook, “refers to this as the “rule of three”—you have to hear a song three times before you know if you like it or not.” Neither Cobhams-Bez nor Small Doctor-Pataapa might be aware of Zapoleon's rule, but 'That Stupid Song', 'Penalty' and 'One Corner' capture its essence. There is some sense in tapping into patterns pre-formed in the listener's mind over years.

The most important difference between 'That Stupid Song' and its successors is class-related. Patapaa and Small Doctor, both of whom are from working class backgrounds, would hardly call those songs of old stupid. Their identification with those songs is perhaps why their own songs have crossed class lines: those from the working class can immediately access the singers' sincerity; those from a higher class join in ironically. Speaking broadly, for this latter set, enjoying ‘One Corner’ or ‘Penalty’ is a little like slumming. And because 'That Stupid Song' was conceived with a winking awareness, it could be loved only by the relatively upper crust. Like Bez and Cobhams, these listeners were in on the joke.

Cobhams “created [the] music almost immediately,” said Bez in that interview from four years ago. “Then, I started giving him the different songs that we sang and so we added some things and removed some.”

“It was amazing,” he concluded. Indeed, ignorance might be bliss—but making a hit from innocence while calling it stupid deserves to be called amazing. Maybe.

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