NEFCISA
NEFCISA

The Music In Africa Foundation (MIAF) is proud of its partnership with the Industrial Development Corporation (IDC) as a Strategic Implementing Partner (SIP) for its Social Employment Fund (SEF). Through this collaboration, MIAF is running a national programme that is creating jobs, addressing skills gaps, and strengthening South Africa's creative industries — in line with the SEF's overarching goal to generate work for the common good and build community value through employment, social contribution, and inclusive economic participation. Operating under the banner NEFCISA (National Employment Facility for Creative Industries in South Africa), the initiative is recruiting and training participants, matching them with host organisations, and has already placed 1 500 workers across the country — surpassing its original target of 1 000. NEFCISA is delivered through a network of 20 host organisations spanning five provinces, who are actively hosting participants and contributing to work for the common good across South Africa's creative and cultural industries. Key Objectives: Support employment and entrepreneurship in the creative industries. Offer skills development and training programmes. Foster partnerships between public and private creative sectors. Promote South African creativity at both provincial and national levels Foster community development through social contribution.

ACCES
ACCES

ACCES Conference and Showcase Festival is Africa's leading music industry gathering, bringing together the people shaping the future of the continent's music business. Artists, entrepreneurs, executives, investors, policymakers and cultural leaders from across Africa and around the world come to ACCES to build partnerships, exchange ideas, discover talent and create new business opportunities. Since its launch in 2017, ACCES has become the continent's premier platform for professional exchange and music market development. Combining a high-level conference with a curated showcase festival, networking, exhibitions and industry programmes, ACCES offers a unique space where creativity meets business and where African music connects with the global industry.

Gender@Work
Gender@Work

Music In Africa Gender @ Work is a three-year training programme aimed at upskilling and increasing the participation of female professionals in the African music sector. Launched by the Music In Africa Foundation (MIAF) in April 2019, the programme is connected to the MIAF’s ACCES music conference – a pan-African event held in a different African country every year. This connection enables the programme to reach new participants in a different African country every year. The programme marks the beginning of a more concerted effort by the Foundation to support the participation and inclusion of women in all facets of its programmes and the music sector in Africa as a whole. Over the three years, the programme will aim to address gender imbalances in the sector through training, lobbying, facilitating knowledge exchange and dialogues that foster the interest of women. The broader objectives of the programme are to: Provide industry training for women on critical music industry skills, focusing on: Stage management Electronic music production and recording Music business management Technical knowledge Provide an opportunity for both professional and aspiring women to benefit from the Music In Africa network and its broad range of activities in 2019, 2020 and 2021. Provide a solution-based platform in the form of a round table at ACCES with a view to identify challenges, discuss opportunities and lobby for the interests of female practitioners. Offer participants the opportunity to benefit from programmes offered by MIAF’s partners. Increase access to educational materials. Integrate participants in the broader ACCES programme to maximise experience and exposure to the industry. Record and present training materials on the www.musicinafrica.net, including but not limited to tutorials, templates and other best-practice materials. Communicate women-based themes that support the initiatives and messages of the programme. MAIN TRAINING ACTIVITIES Training in first country (Ghana): In the first year, participants will be trained on all aspects of stage management by a team of experienced stage managers from 10 to 17 November 2019. The programme will offer robust classroom training as well as practical, hands-on training in which participants will also be given the opportunity to manage various aspects of the ACCES performance programme. Training in second country: The second training iteration will take place at ACCES 2020 when the programme will diversify its course to include music production lessons and training on other music business topics. A round-table platform will also be introduced to coincide with the ACCES programme. Training in third country: The third training iteration will take place at ACCES 2021 in a different country, offering an advanced course. HOW DO YOU GET INVOLVED?  As a participant, facilitator or trainer: The programme enrolls up to 12 trainees every year. All opportunities are advertised publicly on this website, and will be added to this page. Please keep checking this page for new calls (below under UPDATES & CURRENT OPPORTUNITIES). As a partner Please contact Claire Metais at [email protected]. APPLY The call for applications for 2020 will be announced soon. The Music In Africa Gender @ Work programme is made possible with the support of the Prince Claus Fund, Siemens Stiftung and Goethe-Institut.

Sound Connects Fund
Sound Connects Fund

For cultural and creative practitioners and organisations operating in southern Africa, access to funding remains a major challenge. The COVID-19 pandemic has also had a massive impact on government policy, spending and the economy in general, and has seen spending on culture being moved further down the list of priorities. Further, the cultural and creative industries repeatedly cite four main areas where investment is needed for growth, which are increased visibility, mobility including access to new markets, finance and support structures.

Instrument Building And Repair Project
Instrument Building And Repair Project

Experience the Vibrations African Instruments Exhibition online in 3D

Features

Tyla on A*POP, global stardom and redefining the African pop star

Apple Music By Apple Music

24 Jul 2026 - 14:00

cc-img flag-img

On 23 July, Tyla joined The Ebro Show on Apple Music Radio to discuss her new album, A*POP, and her journey from a South African bedroom singer to a global pop star. In the conversation with Apple Music 1 main host Ebro Darden, she reflects on navigating fame, public perceptions, and discussions around identity and heritage, while sharing her vision for expanding perceptions of what an African pop star can look and sound like.

Tyla.

Tyla also opens up about sibling rivalries, secret lockdown parties, life at 24, and the strong sense of self that has helped her navigate both the challenges and opportunities that have come with her rapid rise to global prominence.

Ebro Darden: Let’s talk about songwriting and how that has matured for you

Tyla: Well, for this specific album I worked with a lot of writers and creatives that were good friends of mine that just know me and understand me because I just don’t like making music with people that I don’t like and that I don't like vibe with.

Your expectations vs. the reality of your journey to fame

Honestly, I could have never predicted any of this. Like everything from the good times to the bad times, like it was really a story. Like I feel like I could write a movie about this journey, honestly. Um, so much has happened. Like I remember just being in South Africa, simple life, you know, no drama, nothing. Like just me, my siblings, my family and just making videos and singing and my life completely changing to now being in front of the world, opinions, like um, I just had to learn a lot, honestly.

And now I feel like I love the fact that I experienced what I did because I really feel like a strong woman, you know, internally. Just yeah, just ready, really just ready. When I came in I feel like I was very green and you know, I had a very innocent idea of the world and the industry. I thought it's all like rainbows and “Yay, I get to sing!” and it is that, but it's also um, you have to be strong-minded, you know, in order to stay yourself in all of this. So yeah, right now I'm as the most confident I've ever been, I'm strong, I'm excited, I'm at peace, you know. So yeah.

How are you navigating your identity on a global stage?

I mean initially it was very difficult because prior to the Breakfast Club I did answer that question and already I started getting backlash and I was like “Whoa, I don't know what else to say about it, you know?” because I never had to explain myself. You know, I was just always myself and living, you know, 24 years of my life. All I knew was that I'm coloured and that's what I was told, it's what like I had to tick on boxes back home.

And when I was able to travel the world and learn more about the world, I then learned just how big the world is, you know? And how different each country is, how different context is. So, when I learned about what it means here, I was like “Whoa, like this is gonna be a difficult conversation to have.” Because in South Africa we also have a derogatory term, so I would like... I feel like if someone were to come to our country and say they were that, I get why it would be, you know, very triggering.

So, I think it was a very important thing for me to go through and learn and for the conversations to just open up, you know? And I just hope whoever sees this can make their videos on TikTok and like maybe we can come to some sort of understanding, but it's just such a huge conversation to have, you know?

Inspiration for her new album A*POP

A*POP, African Pop. You know, A*POP is literally me trying to extend the idea of what an African pop star looks like, what an African pop star sounds like, you know. I think that um, sometimes, sometimes you like when you’re from somewhere you're expected to look away or sound a way in order to be like I’ve seen things where they're like, “Oh, Tyla’s not African enough,” and I’m like, what is African enough? You know? Like, I think it’s a very frozen... like, it just feels like we’ve frozen in time with that type of ideology. But I really feel like now that I'm on my second album, I’m really excited to show how just diverse I am and how I grew up around so many different influences and I really want to show that and share that. And with A*POP, it's really just that, like, I bring the A to pop.

Accusations that she is a “mean girl”

Hmm, maybe I am. No, I’m joking, I’m joking, I’m joking. I mean, I don’t know, you know? I don’t know if I’m mean. I like to think that I’m kind, you know? I really am opinionated and blunt. Like, where I’m from, like the way we are, we just talk. Like, things aren’t that serious. We don’t know how to now watch your words, like, “This is not the time, this is not the place.” Like, we’re not that dramatic. We’re human, guys, relax. Like, we can all talk. You know, so I feel like I’m just... I try to be honest about how I feel about things, you know? Um, yeah, but it's hard, you know? As a pop star you got to be good girl. You know?

Is that annoying to always kind of have to like worry about people’s perception? Or have you...

I mean, I don't. But my managers, they always... they always try to like shackle me. They're like, “Tyla, put your phone down. Stop making videos, stop talking.” And I should probably listen to them because I get into a lot of... But I don't know, like, I just think it’s more interesting, you know? I’m still... I still want to be a 24-year-old girl, you know? I don’t want being a pop star to stop my life and make me feel like now I'm in jail and I have to let like things slide and all those things.

Please log in to post a comment.

Most popular

Disclaimer: Music In Africa provides a platform for musicians and contributors to embed music and videos solely for promotional purposes. If any track or video embedded on this platform violates any copyrights please inform us immediately and we will take it down. Please read our Terms of Use for more.

newsletter banner

Subscribe to our monthly Newsletter

Follow us on social media