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He was born Alexander Abolore Adigun Alapomeji Ajifolaji ,on the 17th of January 1980. He is from Ogbomoso in Oyo State but grew up in the district of Bariga in Lagos.

He attended Abule Okuta Primary School and CMS Grammar School, and dropped out from his Law course at the Lagos State University to concentrate on music. His career started in 1996, having recorded his first demo titled "Risi De Alagbaja" . His big break came from his first single titled "Little Money" and not long after he released his first mega-hit album- "Gongo aso" which propelled him to International stardom.

He has released five albums "Certificate" (2007); "Gongo Aso" (2008); "Tradition" (2009); Versus (2011); "Bashorun Gaa" (2011) "Deluxe Version Versus & Bashorun Gaa" (2011).

He has won several awards including MOBO Best African Act 2008; Nigerian Music Awards Best Act 2008; Nigerian Entertainment Awards Most Indigenous Act 2007; Nigerian Entertainment Awards Best Act 2008; Future Awards 2009 and many more. He is also a UN Youth Ambassador.