Call for registration: Mechanical licensing webinar for young artists

The initiative is aimed at helping participants learn more about the business side of the music industry, more specifically, the mechanical licensing process. It is designed to address a surge in recent years of young aspiring artists taking advantage of economical tools to produce new music independently and utilise user-generated content.

The webinars will be hosted by the MLC, which will share a virtual pop quiz for participants with questions covering the music business and mechanical licensing. The collective will also release FAQs for the participants as well as an animated explainer video.

At the conclusion of the week, participants will have gained a basic understanding of music copyright, their entitlements as young copyright owners and the numerous ways teenage music creators just like them utilise social media apps and websites to create revenue streams.

The initiative will kick off with the Music, Rights and Money for Teen Artists webinar on 12 October at 12am CAT, which will be hosted by MLC head of third-party partnerships Dae Bogan and cover the basics of music copyright, digital music royalties and the use of music for the internet, social media, film and TV. The following day, participants will take a virtual So You Think You Know Music Rights pop quiz comprised of multiple-choice questions pulled from topics addressed during the webinar.

The second webinar – titled Teens in Music Roundtable – will take place on 15 October at 12am CAT, where long-time university professor and MLC’s head of educational partnerships, Serona Elton, will host a candid conversation with a handful of up-and-coming teenage music creators, each of whom will talk about their musical journey, share their experiences with creating and releasing new music, and discuss some of the challenges young creators face.

The webinars build on the MLC’s extensive outreach efforts to all rightsholders, who may be eligible to receive digital audio mechanical royalties for the use of their songs by digital service providers.

Register for the webinars here and here.