Big Fizzo, whose real name is Desire Mugani, said Burundi had many talented musicians but lacked supporting platforms to penetrate the region’s music industry. He mentioned notable artists like Diamond Platnumz, who had successfully used the collaborative approach to push their careers to the next level. In 2014, Diamond Platnumz was a household name in the region, but it wasn't until he collaborated with Davido on the song ‘Number One’ that he became one of Africa’s biggest names in music.
“Collaborations are happening between countries in the region, but as Burundians we feel left out,” Big Fizzo said. “We have many talented artists who would benefit from such strategic partnerships.”
He also challenged media professionals and DJs to promote more local music. “I have visited a few clubs in Dar es Salaam and got to hear a lot of Nigerian music. This is ironic because you can never hear Diamond Platnumz’s songs played in Nigeria despite him being among the top on the continent. With the advent of social media and streaming platforms, music is more readily available, and all that is needed is a little research.
He added: “Burundian artists get a lot of local media support as long as the music is good, including those making traditional songs, so all we need is for the music to be played in other countries in the region.”
Big Fizzo is in Tanzania on a shoot for a movie titled A Life to Regret featuring Congolese soukous musician Awilo Longomba. He will also be recording music with several local artists, including Jux.
Big Fizzo revealed that he was looking to sign Tanzanian singer Qboy to his BantuBwoy Entertainment record label, which has singed Double Jay, Kirikou Akili, Eli boy and Dream Team since it was launched in 2007.
“My dream has always been to help other artists. Our artists are among the most sought after acts in the country, and I am proud to be a part of their story. We have plans of signing a female artist, but only when the budget allows,” Big Fizzo said.
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