TikTok removes more than 884 000 videos in Kenya in Q1 2026

The report said 99.7% of the videos were removed proactively, before they were reported by users, while 96.3% were taken down within 24 hours of being posted.

TikTok also removed 48 739 accounts suspected of belonging to users under the age of 13, which violates the platform's rules.

Globally, TikTok removed 184 012 576 videos during the quarter, equivalent to about 0.5% of all content uploaded to the platform. Automated detection technologies accounted for 178,014,154 of the removals, while 8 838 710 videos were later reinstated following further review.

The platform reported a global proactive removal rate of 99.3%, with 94.4% of flagged content removed within 24 hours of posting.

TikTok's enforcement activity also extended to its LIVE feature. In Kenya, the platform interrupted 103 847 LIVE rooms for violations of its Community Guidelines.

Globally, TikTok took enforcement action against 58 207 389 LIVE sessions and 21 996 667 LIVE creators for breaches of its LIVE monetisation guidelines. Actions included warnings and demonetisation.

According to TikTok, warnings are intended to educate creators when their content may breach LIVE monetisation policies and give them an opportunity to make changes.

The report also highlighted the platform’s approach to artificial intelligence-generated content (AIGC) and edited media. TikTok removed 14 261 videos globally under its policies covering edited media and AI-generated content during the first quarter.

The platform requires users to label realistic AI-generated content and uses both creator labelling tools and automated detection systems to identify such material.

TikTok also uses Content Credentials technology developed by the Coalition for Content Provenance and Authenticity (C2PA) to help users identify content that has been generated or significantly altered using AI. The platform said the technology has contributed to the labelling of more than 3 billion videos to date.

TikTok recently joined the C2PA Steering Committee, which it said would support efforts to increase the adoption of content provenance and AI transparency standards across the industry.

The latest figures come as social media platforms face growing scrutiny over content moderation, child safety and the spread of AI-generated material. TikTok’s enforcement report provides data on the scale of its moderation efforts while highlighting the increasing role of automated systems in identifying and removing content that breaches its policies.