NEFCISA
NEFCISA

The Music In Africa Foundation (MIAF) is proud of its partnership with the Industrial Development Corporation (IDC) as a Strategic Implementing Partner (SIP) for its Social Employment Fund (SEF). Through this collaboration, MIAF is running a national programme that is creating jobs, addressing skills gaps, and strengthening South Africa's creative industries — in line with the SEF's overarching goal to generate work for the common good and build community value through employment, social contribution, and inclusive economic participation. Operating under the banner NEFCISA (National Employment Facility for Creative Industries in South Africa), the initiative is recruiting and training participants, matching them with host organisations, and has already placed 1 500 workers across the country — surpassing its original target of 1 000. NEFCISA is delivered through a network of 20 host organisations spanning five provinces, who are actively hosting participants and contributing to work for the common good across South Africa's creative and cultural industries. Key Objectives: Support employment and entrepreneurship in the creative industries. Offer skills development and training programmes. Foster partnerships between public and private creative sectors. Promote South African creativity at both provincial and national levels Foster community development through social contribution.

ACCES
ACCES

ACCES Conference and Showcase Festival is Africa's leading music industry gathering, bringing together the people shaping the future of the continent's music business. Artists, entrepreneurs, executives, investors, policymakers and cultural leaders from across Africa and around the world come to ACCES to build partnerships, exchange ideas, discover talent and create new business opportunities. Since its launch in 2017, ACCES has become the continent's premier platform for professional exchange and music market development. Combining a high-level conference with a curated showcase festival, networking, exhibitions and industry programmes, ACCES offers a unique space where creativity meets business and where African music connects with the global industry.

Gender@Work
Gender@Work

Music In Africa Gender @ Work is a three-year training programme aimed at upskilling and increasing the participation of female professionals in the African music sector. Launched by the Music In Africa Foundation (MIAF) in April 2019, the programme is connected to the MIAF’s ACCES music conference – a pan-African event held in a different African country every year. This connection enables the programme to reach new participants in a different African country every year. The programme marks the beginning of a more concerted effort by the Foundation to support the participation and inclusion of women in all facets of its programmes and the music sector in Africa as a whole. Over the three years, the programme will aim to address gender imbalances in the sector through training, lobbying, facilitating knowledge exchange and dialogues that foster the interest of women. The broader objectives of the programme are to: Provide industry training for women on critical music industry skills, focusing on: Stage management Electronic music production and recording Music business management Technical knowledge Provide an opportunity for both professional and aspiring women to benefit from the Music In Africa network and its broad range of activities in 2019, 2020 and 2021. Provide a solution-based platform in the form of a round table at ACCES with a view to identify challenges, discuss opportunities and lobby for the interests of female practitioners. Offer participants the opportunity to benefit from programmes offered by MIAF’s partners. Increase access to educational materials. Integrate participants in the broader ACCES programme to maximise experience and exposure to the industry. Record and present training materials on the www.musicinafrica.net, including but not limited to tutorials, templates and other best-practice materials. Communicate women-based themes that support the initiatives and messages of the programme. MAIN TRAINING ACTIVITIES Training in first country (Ghana): In the first year, participants will be trained on all aspects of stage management by a team of experienced stage managers from 10 to 17 November 2019. The programme will offer robust classroom training as well as practical, hands-on training in which participants will also be given the opportunity to manage various aspects of the ACCES performance programme. Training in second country: The second training iteration will take place at ACCES 2020 when the programme will diversify its course to include music production lessons and training on other music business topics. A round-table platform will also be introduced to coincide with the ACCES programme. Training in third country: The third training iteration will take place at ACCES 2021 in a different country, offering an advanced course. HOW DO YOU GET INVOLVED?  As a participant, facilitator or trainer: The programme enrolls up to 12 trainees every year. All opportunities are advertised publicly on this website, and will be added to this page. Please keep checking this page for new calls (below under UPDATES & CURRENT OPPORTUNITIES). As a partner Please contact Claire Metais at [email protected]. APPLY The call for applications for 2020 will be announced soon. The Music In Africa Gender @ Work programme is made possible with the support of the Prince Claus Fund, Siemens Stiftung and Goethe-Institut.

Sound Connects Fund
Sound Connects Fund

For cultural and creative practitioners and organisations operating in southern Africa, access to funding remains a major challenge. The COVID-19 pandemic has also had a massive impact on government policy, spending and the economy in general, and has seen spending on culture being moved further down the list of priorities. Further, the cultural and creative industries repeatedly cite four main areas where investment is needed for growth, which are increased visibility, mobility including access to new markets, finance and support structures.

Instrument Building And Repair Project
Instrument Building And Repair Project

Experience the Vibrations African Instruments Exhibition online in 3D

Features

Interview: Kyekyeku and Rocky Dawuni unite to celebrate Africa

07 Jun 2023 - 15:39

cc-img flag-img

Following last week’s release of the video to their recent collaboration ‘Africa Till I Die’, an uplifting reggae-highlife fusion celebrating the continent’s immense beauty and resilience, renowned Ghanaian artists Kyekyeku and Rocky Dawuni have opened up on what informed the song’s composition.

Rocky Dawuni and Kyekyeku.

On the record, the musicians come together to share their firsthand experiences of living in Africa with the aim of shifting the narrative and showcasing the often overlooked side of the continent.

‘Africa Till I Die’ is taken from Kyekyeku’s latest album Funky Pangolin. In the music video directed by Slingshot, we witness the stark contrast between the cold and empty streets of France and the lively atmosphere of Accra.

Ultimately, Kyekyeku and Rocky Dawuni aim to inspire young Africans while galvanising renewed appreciation for Africa’s cultural value.

MUSIC IN AFRICA: How did the musical relationship between you two form?

KYEKYEKU: I first heard Rocky in 1997 when his monster hit ‘In Ghana’ was on constant rotation on the radio. It wasn’t until 2007 at the Labadi Beach Hotel on the occasion of the 40th Independence Celebration of Ghana where Rocky held his annual Rocky Dawuni’s Independence Splash concert that we met for the first time. Moving forward to 2022, at a concert at +233 Jazz Club, I invited Rocky on stage for an impromptu jam on one of my songs. After the concert, it was clear that we had finally found a groove and inspiration for a song to work together on.

ROCKY: I remember seeing Kyekyeku play in Zanzibar and was really blown away. He is an incredible live performer. I was so happy to see fellow Ghanaians bringing back organic highlife music. The rest, as we say, is history in the making.

Can you share your experiences as Ghanaian musicians in the diaspora and how it has influenced your music?

ROCKY: Being a Ghanaian musician in the diaspora gave me a unique cultural perspective and insight into the commonalities that are shared between the two worlds. I also consciously worked to expand my musical universe by trying to learn about artists and music that I had not been exposed to whilst growing up in Ghana. This curiosity really helped to mould my Afro roots sound by putting emphasis on songwriting, melodies, lyrics and production.

KYEKYEKU: I am fully aware of how people who did not grow up on Ghanaian music react to our music and so spending time here also helps me to know how to make my music attempt to be more accessible. I think of the Ghana displacement of beats and pulses and I also think of a straightforward placement in a bid to marry the global north and south tendency of perceiving rhythm.

‘Africa Till I Die’ differs from traditional anthems about Africa, fundamentally in its victorious approach. Was this deliberate?

ROCKY: Our approach was in terms of uplifting the positive narrative of our homeland. We also worked to stress the humanity of the place with the power in community, family and individuals interacting with each other in everyday life. Ultimately, we hope that we captured the soulful sunshine of Africa in the song and through the visuals for the video.

KYEKYEKU: The experiences are clear for all to see if one really wants to see. So why not make more music about that? But I also know that Africa is the continent that is sung about a lot in songs and can easily be clichéd. We made sure that this song was how we felt about Africa from a pure place.

Why was it essential to express the specific message in the song, and in what ways do you believe ‘Africa Till I Die’ celebrates the strength and pride of the African continent?

ROCKY: The song is about our unquestionable dedication to our identity and to ourselves as a people. It is about innately being aware and having gratitude for life and for what you have been given. I believe that this is a theme that is needed in Africa today to inspire the youth and the consciousness of the continent. It is very important to highlight the value of African culture and identity in an age where things of value are increasingly being diminished. Africa is at a crossroads when it comes to the unfettered influence of external cultural forces which is rapidly eroding what it means to be African. We need to protect what we have as a people in order to use it as a means to step into the future.

KYEKYEKU: I think we need to drum home the fact that Africa hasn’t been the most volatile place on earth, not even in recent history  – nothing compared to even just Western Europe so it’s important to change the narrative that Africa is all war and strife. Our strength and pride are celebrated each day by a population that never ceases to grow in strength in the face of internal and external oppression. With all that has been thrown at us, our survival and particular vibration and radiation of life itself is a celebration.

What was the discussion on the concept for the record like and how was the creative process of shaping the song?

ROCKY: Kyekyeku and I had had conversations about working on a track together but everything switched on when I jumped on stage with him for an impromptu performance. That is when the light bulb went on as to the direction and the concept of the collaboration

We worked remotely according to our travel and geography. I recorded most of my parts in Los Angeles and he recorded his in Ghana and some in France. In the video, I am in Ghana and he is abroad but the actual recording of the audio was the other way around just to show the cultural conversation that is constantly taking place between Africa and the diaspora.

KYEKYEKU: We did it remotely, myself in France and Ghana and Rocky in Los Angeles. But we had already performed the song at a gig in Accra at +233 Jazz Bar. I then visited Rocky at home to just relax, drink tea and talk music. That helped with the flow. Once we hit the studio, everything went really smooth.

Both of you are known for your cross-over styles, despite being rooted in your highlife and reggae foundations. How has this influenced your collaboration and the sound of ‘Africa Till I Die’?

ROCKY: For me, it was very natural because anybody who has heard my Afro roots sound can hear the synergy of highlife, Afrobeat and reggae Music. Many of my heroes from growing up were highlife musicians including Nana Ampadu & the African Brothers, AB Crentsil, Pat Thomas and Gyedu-Blay Ambolley. We were definitely at home whilst working together to forge a modern highlife classic.

KYEKYEKU: Rocky has this voice that can fit in reggae, highlife and many other styles. I think I am at home with the idea of fusions and that already helps to open up the possibilities. The idea was to use a very typical highlife vibe as the canvas to explore vocal and melodic possibilities and I love the results we had.

How do you think the fusion of highlife and reggae in the song represents the cultural heritage and musical traditions of Ghana?

ROCKY: ‘Africa Till I Die’ expresses a full Sankofa moment for people of African descent who were taken from the continent through slavery and then, in turn, influenced the music and the sounds of Ghana later on when their descendants returned as West Indian soldiers from the Caribbean who were stationed in the Central Region of Ghana with their brass bands which went on to directly influence highlife Music. I myself was also influenced by reggae music which travelled the same path  –  from Africa to the diaspora and back again.

KYEKYEKU: The evolution of these two musical forms has similar roots. We know that Jamaican culture has strong Ghanaian influences. Reggae itself evolved from mento, ska, and rocksteady. The earliest forms had the rumba box which is an instrument that is very present in Ghanaian palm wine music which also went on to birth highlife. Ghanaians accepted and took to reggae from very early on. To the ears of most Ghanaians, reggae music is not too far away and highlife is engrained in it. When the two come together it’s a beautiful cultural artefact.

How would you label this song and how do you envision it resonating with listeners, both within Africa and globally?

ROCKY: I would label this song as highlife. I think it is an organic song with a message that every person of African descent and every champion of Africa can identify with. I think it is an innately universal song because all life came from Africa and the rhythms, melodies and sounds of Africa continue to resonate with the world.

KYEKYEKU: ‘Africa Till I Die’ definitely has a strong highlife vibe, but it is open for interpretation. As far as comments that are coming in, that nostalgic feeling that the song carries is working magic. People who have dreams to see the continent one day have these feelings even more heightened. To highlife purists, nothing has come closer in a while.

Please log in to post a comment.

Most popular

Disclaimer: Music In Africa provides a platform for musicians and contributors to embed music and videos solely for promotional purposes. If any track or video embedded on this platform violates any copyrights please inform us immediately and we will take it down. Please read our Terms of Use for more.

newsletter banner

Subscribe to our monthly Newsletter

Follow us on social media