Nigeria: Magixx added to Apple Music Africa Rising programme

The announcement coincides with the release of Magixx’s debut album, I Dream In Color, an R&B showcase of his impressive range as both an artist and a vocalist.

“Being chosen as the latest Apple Music Africa Rising act is an incredible honour,” Magixx told Apple Music. “This recognition means a lot, not just for me, but for the stories I tell through my music.

“Each song tells a different story, all tied together by the harsh realities of love, ambition, and self-discovery. It’s an album that keeps me awake, constantly pushing me to evolve as an artist and as a person.”

Drawing influence primarily from neo-soul and Afrobeats, stand out tracks include the cathartic ‘Alchl’, delivered over a treacly amapiano beat courtesy of Prosse. In contrast, ‘Sexy Lady’ is a potent Owambe offering complete with talking drums and a heady dance break.

The Afropop singer’s success has solidified him as one of the most promising acts of the Afrobeats new school. Lauded for his sterling vocals, fluid artistry and unfettered approach to songwriting, he continues to spawn fan favourites like ‘Okay’, his most streamed single of 2024 on Apple Music.

He was also nominated for Rookie of The Year and Best Vocal Performance at Nigeria’s esteemed Headies Awards, as well as the Most Promising Newbie at the AFRIMMA Awards.

The latest music from Magixx, along with that of Africa’s hottest new artists, is available on the Apple Music Africa Rising Playlist here.