Watch James Deacon’s video response to COVID-19 restrictions
08 Jul 2020 - 09:34
South African pop artist James Deacon has released a video titled ‘Mr Misery’ off the Renegade EP.
The song is a mixture of alternative rock, blues and infectious vocals. The video was directed by Eric Graham. The video is Deacon’s way of bringing a vibrant energy and an iconic look to life and resistance to the COVID-19 lockdown restrictions.
Eric Graham, who directed the ‘Mr Misery’ video, said the theme and concept of the visuals were heavily limited by lockdown restrictions.
“I took an antagonistic approach towards the current circumstances and restrictions put in place by the overarching pandemic and the South African government’s response towards it,” Graham said. “The music video introduces us to the band wearing face masks, staying the appropriate distance from one another and applying hand sanitizer.
“The main theme would be questioning and confronting reality, authority and the layered response from our government. After editing a preliminary video, we shot some silhouettes to mask over the main narrative and performance, to amplify the forms of deflection, masking and deception that this pandemic yield.”
Deacon said: “It’s the kind of video that you will instantly want to re-watch. Part of the video's message is a statement on the current socio-political climate in South Africa.”
Renegade received local airplay on 5FM, 947, KFM, Jacaranda FM and Algoa FM as well as A&R Worldwide’s Passport Approved playlisting and Amazing Radio play in the UK.
Renegade is available for streaming and download here. Watch ‘Mr Misery’ video below:
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